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le mars 25, 2025

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Polestar set to arrive in France in 2025 and Stéphane Le Guevel appointed Managing Director

GOTHENBURG, SWEDEN – 20 January 2025. Polestar, the Swedish electric performance car brand, announces today its official arrival in France, planned for the summer of 2025. Already present in 27 countries across three continents, the brand continues its international expansion with the goal of promoting and accelerating the shift to 100% electric mobility. The brand will establish itself in France with an agency distribution model, relying on several existing partners from the Volvo network. Vehicles will be available both online via the Polestar website and in showrooms that the brand will open in several cities across the country. Stéphane Le Guevel has been appointed Managing Director of Polestar France, effective February 2025. With over 30 years of experience in the automotive industry, he spent much of his career at Stellantis, holding various leadership positions in different countries. His expertise in launching brands in new markets will be a valuable asset in...

New Polestar Concept BST makes its global debut at Goodwood Festival of Speed

GOTHENBURG, SWEDEN – 11 July 2024. Polestar (Nasdaq: PSNY) is once again at Goodwood Festival of Speed showing its expanded model line-up with the new Polestar 3 and Polestar 4 electric SUVs joining the Polestar 2 centre stage. Star of the show is the Polestar Concept BST, making its global debut at the famous motoring festival. In the first glance paddock the Polestar 3 and Polestar 4 are joined by the Polestar 6 Concept, marking the dynamic debut for the electric roadster concept. Thomas Ingenlath, CEO of Polestar said: “Now we are a brand with three models in production, it’s great to see them here together for the first time at a global event. Goodwood Festival of Speed is full of the most exciting cars and the most enthusiastic crowds, so it’s the perfect place for us to tease our Polestar Concept BST. This car is a demonstration of how far we can push our performance brand - Polestar turned up to 11, if you will - and a demonstration of how we coul...

Polestar 2 updated with new features, including upgraded processor chip and Bowers & Wilkins audio option

GOTHENBURG, SWEDEN – 2 April 2025. Polestar introduces a model year 2026 update with new features and technology to Polestar 2. The updates include an upgraded processor chip, improving the performance of the car’s infotainment system and a new top-tier audio system option from Bowers & Wilkins. Polestar 2 model year 2026 is now available to order in Europe* via Polestar.com, with additional markets to follow throughout the year. Polestar 2 receives a Qualcomm Snapdragon processor chip, supporting quicker download speeds for in-car apps, faster reaction times within apps and actions, improved centre display responsiveness, and smoother performance within its infotainment system overall. Offered as an additional upgrade, Polestar 2 can now be equipped with Bowers & Wilkins for Polestar. This high-end audio system comprises 14 speakers, with a total output of 1,350 Watts. Key features include Tweeter-on-Top technology for improved clarity an...

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